PR & Marketing Requests & Timelines

For Internal PR & Marketing Requests:

Requests for services from PR & Marketing must be made by submitting the PR & Marketing Request Form. The form can be found at the link below and on the Faculty/Staff SharePoint homepage.

PR & Marketing Request Form

All requests (with one exception) require a PR & Marketing Request form. This means digital or print materials (flyers, posters, invitations, etc.), banners, billboards, digital advertising, artwork for social media or monitors, press releases, etc. Production time will not begin until details are provided and submitted via PR Request Form.

If your submission is related to an event, your event must be submitted to the Institutional Calendar before publicity will begin.

The only exception to this procedure is social media photo posts. If your department or program has photos from an event to share on Wallace’s main social media accounts, these may be submitted via text to the PR cell phone at 334-589-9320. Please provide details of the activity featured in your text submission and include names and titles if relevant.

PR & Marketing Design Timelines

Include Public Relations & Marketing early in your project or event planning to help ensure a timely turnaround.

PR and Marketing design timelines graphic. A complete text version is available below.

Select the graphic to view the full-size version.

Read the accessible text version

Planning Your Project

Please include PR & Marketing in your project’s management plan. Including PR & Marketing as soon as you begin planning your project or event is the best way to ensure a timely turnaround.

Estimated Timelines

Website approvals: Two days
Social media event photos: Posted within one week
High-visibility projects: Four to six weeks
Examples include billboards, digital advertising campaigns, large-scale art production, and department-wide initiatives.
Standard design projects: 14 business days
Examples include banners, flyers, invitations, logos, monitor artwork, promotional item artwork, press releases, media notifications, rack cards, and social media artwork.
Event publicity: Four to six weeks

Important Information

Projects requiring printing through the Wallace Print Shop or an outside vendor will require additional production time beyond the design timelines listed above. Printing and advertising costs must be funded by the requesting department.

Project requests must be submitted through the PR & Marketing Request form located on SharePoint. Complete project details should be included with the request form.

Project timelines begin after PR & Marketing receives all required project details through the request form.

Contact PR & Marketing

Taylor Wheeler
Director, PR & Marketing
twheeler@wallace.edu

Angila Brannon
PR & Marketing
abrannon@wallace.edu

Wallace Alert